Following the recent acquisition Off-White™ issued an official statement clarifying how the brand will operate moving forward. “OFF-WHITE LLC, which is controlled by Virgil Abloh, owns the trademark of our brand, and NGG is our exclusive licensee pursuant to a multi-year agreement. The New Guards Group transaction with Farfetch will not affect Off-White™ day to day operations as the New Guards Group team will become part of Farfetch. We look forward to our ongoing work together.”
So, it’s safe to say the Off-White™ you know and love will remain unchanged.